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Infusionsoft Fundamentals

174 minutes of course content

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$19.99 $29.95 (taxes calculated at checkout)

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Course Description

Learn about its fundamental functionality and lead generation from one of the world's foremost Infusionsoft experts

About This Video

  • Learn how to use Infusionsoft's common tools
  • Become an expert in online, offline, and social-lead generation
  • Get your marketing campaigns up-and-running in no time

In Detail

Infusionsoft Fundamentals aims to provide those who are new to Infusionsoft with an introduction to the tool.

      After taking this course, you will be able to:

      • This video is a practical, step-by-step guide; it starts by focusing on initial user setup and helps you master key tool competencies in easy stages. Afterwards, it transitions into different recipes for lead generation. The video also walks you through online, offline, and social-lead generation.

      This course is for professionals within the following business functions:

      • Everyone is welcome in this course.

          1. Getting Started - 11 Minutes

            1. The Course Overview
            2. Setting Up Your User Signature
            3. Configuring Your Calendar
            4. Connecting to Social Networks (Facebook and Twitter)
          2. Finishing Up - 8 Minutes

            1. Configuring Your Company's Logo
            2. Configuring the CAN-SPAM Address Block
            3. Creating New Users
          3. Common Tools - 18 Minutes

            1. Creating Custom Fields
            2. Using Merge Fields
            3. Using Campaign Merge Fields
            4. Using Campaign Links
            5. Creating Tags for Database Segmentation
          4. Workflow - 16 Minutes

            1. Using Internal Forms and Note Templates for Workflow
            2. Creating Great User Experiences with Tasks
            3. Working Daily Out of My Day
          5. Time-Saving Campaign Tactics - 14 Minutes

            1. Installing Campaign Templates from the Marketplace
            2. Connecting Web Forms Together
            3. Chaining Campaigns Together
          6. Online Lead Generation - 20 Minutes

            1. Creating a Contact Us Form
            2. Building a Lead Magnet Delivery
            3. Setting Up Web Analytics
          7. Offline Lead Generation - 27 Minutes

            1. Collecting Leads from In-Person Events
            2. Leveraging Offline Media for Lead Generation
            3. Building an Inbound Phone Call Lead Capture
          8. Social Lead Generation - 60 Minutes

            1. Creating a Simple Referral Request
            2. Building an Automated Twitter Offer
            3. Growing Your Social Following
            4. Creating a PPC Lead Generation Funnel

          About the Expert



          Packt has been committed to developer learning since 2004. A lot has changed in software since then - but Packt has remained responsive to these changes, continuing to look forward at the trends and tools defining the way we work and live. And how to put them to work. With an extensive library of content - more than 4000 books and video courses -Packt's mission is to help developers stay relevant in a rapidly changing world. From new web frameworks and programming languages, to cutting edge data analytics, and DevOps, Packt takes software professionals in every field to what's important to them now. From skills that will help you to develop and future proof your career to immediate solutions to every day tech challenges, Packt is a go-to resource to make you a better, smarter developer. Packt courses continue this tradition, bringing you comprehensive yet concise video courses straight from the experts.
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