Facebook Marketing: Advanced Targeting Strategies
102 minutes of course content
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Course Description
Grow Your Business Faster And Master The Art Of Facebook Targeting
At the beginning of this course, we have an entire module dedicated to Custom Audiences.
You’ll learn what they are, why Custom Audiences are so useful and how you can generate more profits by leveraging your existing customers, email subscribers and app users.
Next, you’ll tackle retargeting - the latest trend in digital marketing. You’ll discover advanced retargeting strategies covering how to reach out to your website visitors to build up your fan base, generate leads and sell more products & services.
Then, we’ll cover an advanced feature called Lookalike Audiences. I’ll show you how to turn Facebook users into paying customers and how to set up ads to reach out to these people.
By the end of this course, you'll be ready to deploy advanced Facebook targeting strategies, create efficient campaigns and grow your business instantly.
You'll be ready to promote your business by deploying the worlds most advanced and proven marketing strategies for high profit margins.
After taking this course, you will be able to:
- Generate more income by reaching out to your customers and email subscribers
- Reach out to website visitors and turn them into paying customers
- Harness the power of Lookalike Audiences and increase your campaign ROI
- Discover how to deploy our proven & tested Facebook Marketing strategies to build up your fan base, generate more leads and sell more of your products or services.
This course is for professionals within the following business functions:
- This course is designed for those who want to grow their business with Facebook Marketing like a professional agency.
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How To Grow Your Business With Custom Audiences - 30 Minutes
- How This Training Will Transform Your Business
- What Are Custom Audiences?
- Why Custom Audiences?
- How To Reach Your Customers
- How To Create A Custom Audience On Facebook
- How To Use Custom Audiences In The Ad Creation Process
- How To Target Your Custom Audience On Facebook
- Custom Audience Core Strategies – Part I
- Custom Audience Core Strategies – Part II
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Retargeting – Marketing Of The Future - 50 Minutes
- How To Reach Your Customers On Facebook
- What Is Website Retargeting?
- Why Retargeting Will Accelerate Your Business Growth
- How To Install A Retargeting Pixel
- How To Get Your Retargeting Pixel Installed
- How To Create A Website Custom Audience
- How To Create Retargeting Ads
- Retargeting Core Strategies – Part I
- Retargeting Core Strategies – Part II
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How Lookalike Audiences Can Triple Your Revenue - 22 Minutes
- Introduction To Lookalike Audiences
- What Are Lookalike Audiences?
- Lookalike Audience Core Strategies
- How To Set Up Lookalike Audiences
- How To Create Ads With Lookalike Audiences
- Congratulations, You Made It!
About the Expert

Patrick Dermak