Email Marketing - How To Set Up Email Campaigns With Aweber
You've heard about the importance of using email marketing in your business, but perhaps you haven't gotten started with email marketing yet?
You see a lot of different opinions about email marketing and listbuilding but aren't sure where to turn for authoritative advice about email marketing?
You want the massive leverage that email marketing provides, but just need someone to guide and mentor you, step-by-step?
Then this is the course for you!
In this course, you will discover the power of email marketing to dramatically increase sales for your business - for ANY business.
In this course, I walk you through how to use Aweber, (which I've used for 15 years and recommend) one of the most respected and established email listbuilding / autoresponder services, to:
- Create an email list
- Create an autoresponder series (email drip campaign)
- Create a double opt-in subscriber process
- Create a single opt-in subscriber process
- Create a broadcast email (email blast)
- Create an opt-in form for your website
- Install your opt-in form on your website
- Create an Aweber-hosted opt-in page (no website required)
- Import an existing email list from another service
- Import an existing list from an offline source. business cards, LinkedIn contacts, etc.
Bottom line, you will get a fantastic education in the world of email marketing - from a 17 year veteran of the email marketing world.
After taking this course, you will be able to:
- Understand the importance of email marketing for your business.
- Understand the fundamentals of email marketing.
- Create an email opt in form using Aweber.
- Create a single opt-in process for specialized marketing circumstances.
- Understand the difference between legitimate email marketing and SPAM.
- Create an email list using Aweber (recommended email autoresponder service)
- Create an email autoresponder series using Aweber. (prescheduled email drip campaign)
- Import subscribers from another email service or from an offline list of subscribers/contacts
This course is for professionals within the following business functions:
- You should take this course if you want to learn how to use Aweber from a 15-year veteran of email marketing.
- You should take this course if you want the best and quickest way to learn the basics of email marketing.
- You should take this course if you know that email marketing is an important leverage point for your business and you're ready to begin using Aweber to do your email marketing.
- You should not take this course if you are interested in using an email service OTHER than Aweber.
- Introduction To Email Marketing
- What Is Email Marketing And Why Should I Care?
Benefits Of Email Marketing
- Every Business Can Increase Sales Through Email Marketing
- Examples Of How Businesses Can Benefit From Email Marketing
- How Email Marketing Gives You Leverage
Defining Email Marketing vs. Spam - What To Do And What Not To Do
- What's The Difference Between Legitimate Email Marketing And SPAM?
- The Money Is In The List
- Dos and Don'ts Of Email Marketing
Email Copywriting Tips - From Actual Emails I've Sent Out - 13 Minutes
- Email Writing Tips - From My Own Real-World Promotional Emails
How To Create Email Lists, Autoresponders And Opt-in Forms In Aweber (real time)
- Live Demonstration - How To Create An Email List In Aweber
- Live Demonstration - How To Create A Follow Up Series (Email Drip Campaign)
- Live Demonstration - How To Create A Broadcast Email (Email Blast)
- Live Demonstration - How To Create A Sign-Up Form (Opt In Form)
- Live Demonstration - How To Install Your Opt-In Form On A Wordpress Website
- Live Demonstration - How To Create A Single Opt In Process
- Live Demonstration - How To Import Subscribers Into Your Aweber List
- The Power And Leverage You Now Have With Email Marketing!
About the Expert