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Preview of How to Develop Gravitas

15 minutes of course content

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Course Description

This is a free preview (15 minutes) of the How to Develop Gravitas course. The description of the full course (90 minutes) is provided below.

Do People Pay Attention when You Speak?

You want your words to carry weight, you want people to listen to you, you want to speak with authority, you want to be trusted... you even want to be sought out for you opinions, insights and advice.

What you need is gravitas.

And here is where you will learn how to develop it in a simple five step programme.

What are the symptoms?

You know you need to develop more gravitas if people tend to ignore your advice, if people sometimes switch-off when you are speaking, if it seems like they don't trust your judgement.

Who needs gravitas?

If you want to further your career, you need gravitas. It is that commanding impression of authority, judgement and wisdom that people look to when they want a leader, when they need advice, or when someone has to give them confidence in the future.

That can be you...

Do you want:

  • People to take you seriously?
  • To feel confident among older, more experienced colleagues or clients?
  • To hold the attention of a room full of people?
  • A position of trust, influence, and authority?
  • Your ideas and insights to be welcomed and embraced?
  • Promotion at a young age?
  • People to pay attention and take notice of you?
  • You career to move forwards and upwards?

How to Develop Gravitas is your five-step guide to being sought out, listened to, taken seriously, and trusted by the people around you.

  • Influence the people around you
  • Hold an audience of one, two, or two thousand
  • Think like someone with the credibility of deep experience
  • Choose your actions to emphasise your gravitas
  • Choose what you say to give your ideas impact
  • Select how to speak so your words carry weight

Can Gravitas Be Learned?

We recognise gravitas when we encounter a set of attitudes and behaviours that conform to our expectations of authority, credibility and wisdom. You can learn these attitudes and behaviours, and you will, with this five step course.

What makes gravitas does depend, to a degree, on the culture and society you live and work in. This course is designed for people in Western, English-speaking cultures. But much of the advice will also be true for other cultures.

Think of the INFLUENCE and IMPACT you can have
when people seek you out and listen to your views.


This course is for professionals within the following business functions: 

  • Senior management and leadership roles
  • Advisory professions, like consultant, coach, accountant
  • Expert roles and professions like engineers, marketers, surveyors
  • Sales and influencing roles
  1. Introduction: What is this gravitas thing? And so what? - 5 minutes

    1. Introduction
    2. What is Gravitas?
    3. How would you define Gravitas?
  2. How to Think - If you want people to listen, you substance - 10 minutes

    1. Attitude: and why it's important
    2. Knowledge: and Why You Need It
    3. Reliability: and Its Role in Gravitas
    4. How are you doing?
  3. How to Look - Fake it 'til you Become it. Stand and Move with Impact - 20 minutes

    1. Presence: Space and Pace
    2. Posture: Square and Upright
    3. Poise: Stillness and Calm
    4. Polish: Style and Presentation
    5. How are you doing?
  4. How to Act: Be the Person People want to Trust - 10 minutes

    1. Motivation: Getting it Right
    2. Confidence: How to Project it
    3. Attention: Why you need to Pay it
    4. How are you doing?
  5. What to Say: Understand the things people want to listen to - 15 minutes

    1. Structure your Speaking
    2. Structured Response Frameworks
    3. Simplify the Subject
    4. Significance: Stick to it
    5. Select, Synthesise, and Summarize
    6. How are you doing?
  6. How to Say it: Your Words will Matter when You Choose them with Care - 20 minutes

    1. Questions: Say it with them
    2. Voice of Authority
    3. Vocabulary: Choose it
    4. Pace of Delivery
    5. Silence: ...
    6. How are you doing?
  7. Bonus Items: Yes, there's even more... - 10 minutes

    1. Your Biggest Business Asset
    2. The Real Power Behind Gravitas
    3. Three Tips for Gaining Gravitas

    About the Expert

    Dr. Mike Clayton

    Dr. Mike Clayton

    Mike is one of the UK's leading project delivery experts. He has many years of experience managing projects and integrating change in many companies of varying sizes. Mike has had key roles in managing multi-million pound projects for Vodafone, General Motors, BAA and Transport for London. Organisations of all sizes have benefited from his skills in integrating complex change. You will get real results as his highly practical approach simplifies complex ideas. Mike also has over 20 years of experience training project managers, throughout the UK, Europe and the US. He is the author of thirteen top-selling business, management, and personal effectiveness books, including four on project management topics: How to Manage a Great Project On budget. On target. On time. (Pearson, 2014) The Influence Agenda A systematic approach to aligning stakeholders in times of change (Palgrave Macmillan, 2014) Brilliant Project Leader What the best project leaders know, do and say to get results, every time (Pearson, 2012) Risk Happens! Managing risk and avoiding failure in business projects (Marshall Cavendish, 2011)
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