This talk was given at a local TEDx event, produced independently of the TED Conferences. If you want to make an impact, it takes more than just smarts and hard work. You need to identify your breakthrough idea – a new way of looking at the world that prompts others to listen, understand, and share it. Dorie Clark of Duke University's Fuqua School of Business draws on her research to explain the strategies you can use to develop your own breakthrough idea and make the difference you were meant to deliver.
Dorie Clark is the author of Reinventing You and the forthcoming Stand Out. She is a former presidential campaign spokeswoman and an adjunct professor at Duke University's Fuqua School of Business. She also consults and speaks for clients such as Google, Fidelity, Yale University, and the World Bank.
Dorie Clark's course: How to reinvent yourself mid-career
In this course, branding expert Dorie Clark provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make.
Mixing personal stories with engaging interviews and examples from well-known personalities— How to Reinvent Yourself Mid-Career shows you how to think big about your professional goals, take control of your career, build a reputation that opens doors for you, and finally live the life you want.